About us

We are an association of liquor traders representing a very high proportion of the independently owned retail and wholesale (distribution) liquor trade throughout South Africa. Our purpose is to to canvass and consolidate the views and proposals of our members and to make submissions to our government whilst the Disaster Management Regulations are in force.

On 15 March 2020 a National State of Disaster was declared by the Government of South Africa in response to the outbreak of COVID-19 in South Africa.

The South African government has since promulgated extensive regulations to the Disaster Management Act, with the intention of limiting and managing the spread of COVID-19. The regulations severely restrict the movement of people and the sale of goods in South Africa as well as the sale, dispensing and distribution of Liquor Products.

Consequently, the declaration of the National State of Disaster (and in particular the regulations imposed in terms of the Disaster Management Act) has had, and will continue to have, a significant and lasting detrimental impact on the organisations involved in and individuals employed within the Industry, including in particular (but not necessarily limited to) each of the Members and their respective employees.

The principal purpose of the Association is to canvass and consolidate the views and proposals of all of the Members with a view to making unified submissions to the South African government, representative of the views of the Members as a whole, in relation to regulations promulgated under the Disaster Management Act insofar as they apply to the Industry.